If you have been doing affiliate marketing for a short while, you will hear many of them saying the importance of having your list and how effective email marketing can be. This is very true. If you have put in the effort already to build your own list, the next most important that you have to do is to write a effective email copy so that when you send a email, you will be able to get better response and better conversion. Below will be the 2 methods that you can use to put on your email copy before you send to your own list.

The 1st method is call the Swipe Technique. This is a very simple but effective method which you can use to put to your email copy. Firstly you will read the whole sales page of the merchant?s website which you are affiliate to. You will focus on 3 areas which are Headline, Sub-headline and Bullet Points. Imagine that you are the reader, take notice of the things that catches your eye. So after doing all these, what you will do is that you will use some of the headline, sub-headline or bullet points to your email copy and give it your own spin so that it looks original.

The 2nd technique is the Power Testimonial technique. What you can do over here is to legally steal other people?s testimonial and put it to your own email copy. If you are a affiliate to a merchant who is selling a losing fat ebook, you will be able to copy the testimonial that is on that merchant?s websites to put into your own email copy because you are promoting his products. All you will have to do is to find the testimonial that highlights the benefits and results that people achieve after they buy and use the affiliate products that you are promoting. This seemingly simple method works very well as testimonials are extremely powerful ’selling tools’ reflecting views of third parties. This also increases response and sales as it’s a form of social proof.

These 2 techniques that are mentioned above are free and most importantly it is very effective. Since all the resources are already on the merchant?s website already, why not just leverage on it. So do take action to apply these techniques to your email copy and I wish you all the best to your affiliate marketing business success.